IIFA Utsavam!

Encompassing four massive film industries of South India, the Tamil, the Telugu, the Malayalam and the Kannada- The Cinema of South India is being celebrated as a single entity. Known for its larger-than-life movies, flamboyant superstars, immense talent pool, technologically advanced productions, loyal fan following, the Cinema of the South has created waves not only in India but also made a name for itself on the global map. By hosting the premiere edition of the annual event this December at Hyderabad, IIFA Utsavam will bring together for the first time the four main industries; Malayalam, Tamil, Telugu and Kannada for a major 2-day event.